Mavin Records has not been front and center in the last couple of months. Its artists haven’t continued to push in fashion we’d earlier seen from the label and Reekado Banks also revealed his time under the label had come to an end late last year.
Moving in silence is an art that Mavin seems to have mastered as the news broke today that the label had secured investment and initiated a multi-million dollar partnership with Kupanda Holdings, a joint venture between investment firm, Kupanda Capital and TPG Growth, who also happen to have investments in companies like Uber, Spotify and AirBnB.
According to Mavin Chief Operating Officer, Tega Oghenejebo, Kupanda’s access will give Mavin the opportunity to enlarge its roster across the continent and push on a global scale. Speaking on the new partnership, Don Jazzy explained the desire to “grow Mavin Global into the music powerhouse of Africa.”
Initially founded in 2012, Mavin Records has maintained its core roster since then and today is home to Tiwa Savage, Korede Bello, DNA Twins, Poe and more. With the new funding, it should be no time before they begin to spread their tentacles and look towards non-Nigerian talent.